If you would like to learn how to become a professional publicist, or you are working on a film and you want to begin to professionally promote it, I can work with you and help you reach your goals. Understanding how to promote a film professionally will give you a substantial competitive advantage.
Today there are so many different outlets for publicity, that I believe becoming an effective publicist and film marketer is more like learning to play a musical instrument, so you can then create your own music, rather than simply learning how to perform a task. It helps to have some basic talent which can be developed and maintained, but as in other areas of life, talent won't guarantee success, and lack of talent won't necessarily mean failure either.
I've promoted around thirty films over ten years, and have had the privilege of working with an Academy Award winning actor, who also became a good friend.
In general, if you have produced a film and would like to learn how to professionally promote it (promote it in a way that will convey the image to those you contact that you are a serious professional) then I can help you. If you want to develop your own business and work with clients, then I can show you step by step how to identify and contact prospective clients, and develop professional level publicity programs that will deliver results.
My assistance will not teach you how to get a job at a publicity company, studio, or production company. But my assistance will give you enough of a foundation in the typical film industry practices that you will be able to confidently pick up where you leave off from me and begin effectively developing your own clientele, or effectively promoting your film.
Then if you would like to build relationships with distributors and sponsors, I will work with you so you can learn how to make professional contacts and motivate those you contact to want to help you.
Or if you have someone in mind who you would like to groom as a professional film publicist, I will work with them the same way.
Here are the areas that we will cover:
Creating Your Message How to Create a Compelling Press Release
Distributing Your Message Social Media's Role Evaluate Press Release Distribution Services How to Develop and Contact Your Own Media List How to Create Mobile Web Pages
Handling Initial Responses How to Respond to Media Inquiries
Preparing for Your Interview How to Prep the Media Outlet for Your Interview
Completing Your Interview Arrive Prepared and Confident, and Deliver Your Intended Message
After Your Interview Leveraging Completed Media Appearances
Marketing Your Film to Potential Distributors
Researching Distributors Contacting Distributors who are Matched to Your Film
Contacting Potential Distributors How to Contact Distributors while Respecting their Unsolicited Creative Materials Policy
AFM How to Make the Best of Your Time at AFM, or How to Approach Sales Agents About Repping Your Film
Following Up How to professionally follow up with contacts so that you maintain your professional image, and motivate your contacts to assist you.
So, if you would like to:
Learn How to Become a Film Publicist Professionally Promote Your Independent Film Help Someone on Your Staff Learn How to Promote Your Project
Then contactme and we'll talk about how to make it happen for you.